Privacy Policy

1. Information We Collect

We collect information you provide directly to us when you join our waitlist, register as a prototype tester, submit feedback surveys, or contact us. This information may include:

• Contact information: full name, email address, phone number
• Location information: ZIP code or city/state
• Preferences: scent preferences and product feedback
• Shipping information: mailing address (for prototype delivery only)
• Communications: messages you send us via email or through the site

We may also collect certain technical information automatically when you visit our website, such as your IP address, browser type, device type, pages visited, and referring URLs. This information is used solely for analytics and improving the site experience.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To manage your waitlist registration and notify you of product availability or early access opportunities
• To administer the prototype testing program, including shipping products and collecting feedback
• To send you transactional emails such as login links, confirmation messages, and program updates
• To send you marketing or promotional communications, including SMS messages, where you have provided consent
• To improve our products, services, and website based on your feedback and usage patterns
• To comply with applicable legal obligations

3. SMS Text Message Communications

SMS communications are sent via GoHighLevel / Clear Path CRM on behalf of CartGuard 360°. By opting in, you acknowledge that you have read and agree to this Privacy Policy and our Terms of Service.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:

• Service providers: We use trusted third-party services to help operate our business, including email delivery (Resend), SMS messaging (via GoHighLevel / Clear Path CRM), and customer relationship management. These providers access your information only to perform services on our behalf and are contractually prohibited from using it for other purposes.
• Legal compliance: We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change via email or a prominent notice on our website.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law. Waitlist entries are retained until you request deletion or until the waitlist program concludes. Prototype tester data is retained for the duration of the testing program and for a reasonable period thereafter for product development purposes. You may request deletion of your data at any time by contacting us at [email protected].

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request that we delete your personal information, subject to certain legal exceptions
• Opt-out of marketing: Unsubscribe from marketing emails at any time using the unsubscribe link in any email, or by replying STOP to any SMS message
• Portability: Request a copy of your data in a structured, machine-readable format where technically feasible

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to maintain session state, remember your preferences, and analyze site traffic. We use session cookies (which expire when you close your browser) and persistent cookies (which remain on your device for a set period). You can control cookie settings through your browser preferences. Disabling cookies may affect the functionality of certain features of our website, including the tester login experience.

8. Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include encrypted data transmission (HTTPS), secure database storage, and access controls limiting who within our organization can view your data. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at [email protected] and we will take steps to delete that information promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Effective Date" at the top of this page and, where appropriate, notify you by email or by a prominent notice on our website. We encourage you to review this policy periodically to stay informed about how we protect your information.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: